SETE targets 18 million International arrivals to Greece in 2014

The President of SETE, Mr. Andreadis announced that SETE’s official target for 2014 is for Greece to attract 18 million international arrivals and 13 billion euros in tourism revenue.
Early bookings to Greece for 2014 are already reporting growth. Reservations from the UK are already up by 10 percent while an upward trend in advance bookings is also noticed from the country’s other traditional markets, including Germany.
However, SETE’s president warned that Greece’s positive course in tourism would be overturned if the country’s political climate became unstable and snap elections were to be called.
This year, Greece’s tourism performance went better than expected: 17.5 million international arrivals against 17 million, which was the original forecast and 11.5 billion euros of direct revenues from tourism, instead of the initially predicted 11 billion euros.
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